Creating content for each stage of the customer journey requires thoughtful planning to align your narrative to the needs of your audience. To ensure you are guiding our audience down their desired path, you need to tap into their mindsets to deliver content experiences that exceed expectations.
With the rise of digital events, you now have the ability to activate multi-touch experiences that accelerate the path an attendee takes to becoming a customer.
In this on-demand webinar, you’ll learn how to:
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Enhance your buyer personas with experience data
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Design a content journey map to visualize your strategy
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Fast-track the path to conversion with digital events
Enjoy!